Health

Digital Marketing Executive




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Peopable Management Services Private Limited

The organization is a registered Trust and actively engaged in the cause of Leprosy, TB and Disability affected people since the year 1966. 

Purpose of the position: Overall, under the supervision of ‘Head – PR & RM’, the incumbent will contribute to the development and implementation of the organization's projects and will be responsible for analyzing the results and making suitable recommendations.

Additionally, she/he would be responsible for overall health-related activities and projects of the organization.

Key Job Responsibilities

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Brainstorm new and creative growth strategies
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Analyze digital data to draw key recommendations around website optimization
  • Maintain digital dashboard of several different accounts
  • Coordinate with PR & RM team to create marketing campaigns
  • Monitor key online marketing metrics to track success
  • Create and maintain online listings across e-commerce platforms
  • Ensure that the brand message is consistent
  • Create and manage link building strategies, content marketing strategies, and social media presence in all networking sites.
  • Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content success
  • Contact, interview, and hire third party graphic designers, web designers, and videographers to create unique and engaging content
  • Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information
  • Assist in the formulation of strategies to build a lasting digital connection with consumers
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Acquire insight in online marketing trends and keep strategies up-to-date.

Geographical scope: The ‘Digital Marketing’ will travel to other offices and projects located in different states across India as and when required.

Supervision and Reporting

The position reports to the ‘Head – PR & RM’ and closely works with other team members.

Qualifications, Experience, Skills & Competencies

  • Proven 2 + experience as Digital Marketing Executive or similar role
  • Bachelor's degree in marketing or business
  • Excellent understanding of digital marketing concepts and best practices.
  • Experience executing paid social media campaigns Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
  • Skilled and experienced in creative content writing
  • Knowledge of video and picture editing software such as Adobe
  • Must be able to juggle multiple projects at the same time
  • Full understanding of all social media platforms
  • Knowledge of content management systems
  • Good working knowledge of Microsoft Office (Outlook, Word, Excel, Power Point) 
  • Proficiency in English and Hindi

Other Skills & Competencies:

  • good analytical & problem-solving skills
  • Willing to travel extensively
  • Exposure to data analysis and statistical packages. 

How to apply

Interested candidates can mail their detailed resume at peopablemanagement@gmail.com (Please mention the position name in Subject)


Company Profile

Peopable Management Services Private Limited

  • Peopable Management Services Private Limited is a Human Resource Management Company focused on the hiring of staff for the Social Sector in India.

Overview :

  • Location : National Capital Territory of Delhi - Delhi
  • Job Title: Digital Marketing Executive
  • Job details Posted on : October 13, 2021 Company hiring for : Client of Peopable Management Job Code : 10207 Last Apply Date : 13-11-2021
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